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After all the Hype, Does ‘The Force Awakens’ Hold Up?
Star Wars: The Force Awakens comes to home video this week. In business terms, this means that Disney can continue making all the money: In total dollars, The Force Awakens grossed more at American box...
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Why Yoda is Trending Today
Today is Star Wars Day, an epic Internet-fueled celebration of all things related to The Force (May 4th was chosen for its wonderful pun, “May the 4th be with you. . .”). Originally celebrated in...
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Obama’s “Nudge” Guru Ruins ‘Star Wars’
Cass Sunstein better hold on to his day job. The Harvard law professor, former Obama administration regulations “tsar,” and advocate for “nudging” Americans into doing what he (and his co-author...
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Chewbacca is My Co-Pilot
As you read this, teams of overpaid marketing employees are feverishly trying to figure out how to convince consumers to buy products. Sometimes they strike viral gold. Other times? Not so much. But...
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Will Disney kill ‘Star Wars’?
The two soldiers fled from the enemy into dense forest cover. Blasts exploded all around as they hugged the ground, racing away from the enemy as fast as they could. They climbed over tree stumps. They...
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Why ‘Star Wars’ Is Crushing ‘Star Trek’ in Pop Culture
This should be Star Trek’s moment. The franchise is celebrating its 50th anniversary, a new film is now in theaters and Comic-Con just delivered a peek at the latest Star Trek TV series. So why are so...
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Will ‘Rogue One’ Explore the Meaning of Fatherhood?
I’ll confess I’ve never not been excited about Rogue One: A Star Wars Story. Disney gained my trust, and Lucasfilm earned it back, with The Force Awakens. But after the final trailer came out for this...
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‘Rogue One’ Makes White Guys the Enemy of the Future
Wait a minute, after thirty-nine years, it turns out that Star Wars is about race? Sort of. You may not notice at first (I didn’t, until the second half of the movie), but in Rogue One there isn’t a...
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Remembering Carrie Fisher
2016 has been a rough year in many ways, but especially so for celebrity-watchers, who have seen a number of high-profile stars pass away in the last twelve months. The most recent was the author,...
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Good vs. Evil in ‘Star Wars: The Last Jedi’
This past weekend marked the release of Star Wars: Episode VIII, The Last Jedi. This is the second film in the Star Wars sequel trilogy, which has introduced a whole new generation to the joys of Star...
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